Thank you, Wisconsin -- the new Dog Seller
Program is WORKING!!!
In 2011, Pretty Penny
Kennels applied for and was granted a "temporary license" under WI
Act 90. However, Mr. Schulz declined to upgrade his facilities to comply with
the new regulations, so was DENIED a permanent license.
Under the law, Mr. Schulz
may still sell fewer than 25 dogs a year, from three litters. If you have
reason to suspect that he is selling more dogs, or are concerned about the
conditions in which his remaining dogs are being kept, please see our
Filing a Complaint page for details on how to
contact DATCP with your concerns!
passed for animal protection is not for the faint of heart. It takes years of
work, planning, and intense grass roots efforts. And passing laws is only the
beginning -- we must then work even harder to see that the new laws are
properly implemented and enforced.
Though we at
Wisconsin Puppy Mill Project would like to see ALL commercial dog breeders
looking for a different source of income, the intent and purpose of WIsconsin's
Dog Breeders and Sellers Law is to REGULATE a previously totally UNregulated
industry -- setting standards to require good care for dogs and to provide
consumers with some protection when buying a pet.
Since the Dog
Breeders and Sellers Law went into effect in 2011, the Wisconsin Department of
Agriculture, Trade and Consumer Protection (DATCP) had been working tirelessly
to inspect and license dog sellers, as well as conducting follow-up inspections
and investigating complaints. As a result, standards of living for dogs in
commercial facilities, while still not ideal, have improved tremendously -- or
the facilities have been denied licenses and are out of business. You can
DATCP Online Services Dog Sellers and Dog Facility Operators
License List here. (Interested in DATCP's 2014 program report, detailing
statistics from 2011 - 2013? Please
We at WPMP
want to extend a huge THANK YOU to DATCP and all of the rescuers, breeders,
sellers, and consumers who are co-operating with the licensing process. Even
though WI still has a few commercial dog breeding facilities, the standards of
care in them under the Dog Breeders and Sellers Law are hugely better than
before the law took effect and (unfortunately) conditions that a lot of pet
dogs and hunting dogs are living under.
If you have
reason to suspect that any unlicensed breeder is selling more than 25 dogs a
year, or are concerned about the conditions in which a a breeder/ seller/
shelter/ stray hold facility is keeping dogs, PLEASE see our
Filing a Complaint page for information on
how to contact DATCP with your concerns! Remember that it is vitally important
to provide investigators with as much detail and documentation as possible:
dates, times, locations, contacts -- phone numbers, email, texts etc. -- and a
"screen shot" if possible of ads on Craig's list or Facebook. All
complaints will be investigated. With the public's help, DATCP has been able to
prosecute at least one notorious "scofflaw" breeder who went
"underground" to avoid upgrading her facilities in compliance with
the Dog Breeders and Sellers Law.
mean that it is "safe" to buy puppies from Wisconsin pet stores? Most
emphatically NOT! Though some sell "home grown" pups, please note
that many, many animals are still being brought in from unregulated
out-of-state commercial breeders to be sold in WI pet stores. Want to put
commercial breeders out of business altogether, both here and across the
country? Be careful buying pets over the internet and from "roadside
signs," and NEVER NEVER NEVER buy a puppy or kitten (or any other animal,
for that matter) from a petstore! (Please see our
Finding Your New Best Friend! pages for
suggestions in choosing a reputable breeder.)
BUT . . .We're Not Finished Yet!
dream is to see the expansion of Act 90 minimum standards of care to ALL dogs
in Wisconsin -- not just those in the care of licensed dog sellers. We consider
it disgraceful that current humane laws allow some pet and hunting dogs to live
in deplorable conditions that fall far short of those mandated by Act 90 for
dogs in commercial breeding establishments!
In 2009, the Wisconsin State
Legislature unanimously passed Act 90, a law regulating dog breeders and
sellers in our state. Throughout 2010, WPMP was part of the Dog Sellers
Advisory Committee which helped the Wisconsin Department of Agriculture, Trade,
and Consumer Protection formulate fair, enforceable Administrative rules.
Since Act 90 (now s.173.41, Wis.
Stats.) went into effect in June 2011, MANY breeders and sellers have been
regulated and have either given up the business OR have come into compliance
under ACT 90. The legislation has made a HUGE difference in the lives of
thousands of dogs in Wisconsin.
But -- sadly, there are still
abuses; there are still dogs needing our help. Some commerical breeders have
found or created "loopholes" to evade regulation; some have even gone
"underground". Some licensed breeders may only "spruce up"
when an inspector is expected. And our recent participation in the campaign
against the use of dogs to track and hunt wolves has heightened our awareness
of the deplorable conditions under which many so-called "hounders"
keep, breed, transport, and hunt their dogs.
With your help, Wisconsin Puppy Mill
Project will be there to continue the fight to close up those loopholes and
ferret out the "underground" breeders, brokers and sellers as well as
to lend our support to other critical animal issues, such as the
use of dogs to hunt wolvesin Wisconsin.
We regularly update our website to
bring you current resources to educate, aid, and inspire you to promote solid,
enforceable animal protection regulation. Our mission is to help animals live
free of suffering, abuse and neglect.
How can YOU help? First of all -- If
you are aware of a Wisconsin dog breeder, seller, animal shelter or rescue who
may not be in compliance with Act 90, we encourage you to file a complaint (see
our How To File A Complaintpage for details).
If you need assistance, feel free to contact us!
And please watch our Action Alerts
in red at the top of this page. Together, we can continue to make positive
changes for animals in Wisconsin. They are depending on us!
Wisconsin Puppy Mill Project:
Puppy Mill Project is a 501(c)3 registered non-profit. On 1 December 2009, our
decade-long dream was realized when, with his signature, Governor Doyle turned
AB-250, the Dog Breeders Licensure Bill, into the ground-breaking
Our goal is to offer a valuable educational resouce for:
- those seeking to end the institutionalized form of animal
cruelty known as "puppy mills"
- those looking for ways to fight abuse in their own
- those wishing to add a healthy, loving, animal companion to
Members of our
group started working to alleviate the suffering of mill dogs in 1999 and
officially organized as the Wisconsin Puppy Mill Project, Inc., in 2004. Our
mission is to educate the public about puppy mills, to prevent cruelty to
animals, to foster understanding of responsible pet acquisition and ownership,
and to promote adoption of homeless companion animals.
This website is
dedicated to Mr. Peabody. Pea was bred and born in a Wisconsin puppy mill, and
languished in a filthy cage in a Wisconsin pet store, at the mercy of
neglectful and sometimes abusive sales people. Even though he finally found a
loving home, there was no "happy ending." Pea suffered from poor
breeding, chronic health problems, and emotional scars due to his background,
for all of his six years.
It is because of
Pea that the Wisconsin Puppy Mill Project exists. It is because of Pea and dogs
like him that Wisconsin puppy mills will someday CEASE to exist.
It's easy for
people to shake their heads and murmur how terrible all this is, but it doesn't
affect THEM. One of our goals is to show that the problems of pet profiteering
affects EVERYBODY, one way or the other.
We also want to
help people find healthy, loving, lifelong animal companions. We would prefer
that everyone adopt from shelters and rescues, but also want to give you the
information you need to choose a reputable breeder.
And, of course, we
hope to enlist your aid in putting an end to the form of institutionalized
animal cruelty known as "puppy mills."
"...if one person is
unkind to an animal, it is considered to be cruelty, but where a lot of people
are unkind to animals, especially in the name of commerce, the cruelty is
condoned and, once sums of money are at stake, will be defended to the last by
otherwise intelligent people." -- Ruth Harrison
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Copyright, 2008. The Wisconsin Puppy Mill Project
P.O. Box 926 * Sheboygan, WI
53082-0926 * info@NoWisconsinPuppyMills.com
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